NRF Says Overturning Dodd-Frank Would Reinstitute Price Fixing by Card Companies

June 7, 2016 WASHINGTON – The National Retail Federation today released the following statement after Rep. Jeb Hensarling, chairman of the House Financial Services Committee, announced plans to repeal swipe-fee reform and the Dodd-Frank Wall Street Reform Act.

“Today Jeb Hensarling announced that he wants to repeal an important competitive change in Dodd-Frank reform and return to the bad old days when card companies and banks freely picked the public’s pocket,” NRF Senior Vice President and General Counsel Mallory Duncan said.

 

“Protecting bank profit margins at the expense of competition is not sound public policy and it will harm merchants and consumers. The financial services industry attempted to get Congress to reject transparency and competition in 2010 and again in 2011. Both efforts failed. On behalf of retailers and their customers, NRF will fight for free and open markets.”

Swipe fees on debit and credit cards are many retailers’ second-largest operating cost, behind labor. These fees threaten small retailers with failure and keep merchants from hiring and expanding, slowing the entire economy. Exorbitant swipe fees also mean consumers pay higher prices. American merchants and consumers still pay the highest swipe fees in the world on debit and credit cards, according to the Federal Reserve Bank of Kansas City.

Under the Dodd-Frank Consumer Protection and Wall Street Reform Act of 2010, the Federal Reserve was required to adopt regulations that would result in debit swipe fees that were “reasonable and proportional” to the actual cost of processing a transaction. Federal Reserve staff calculated the average cost at 4 cents per transaction and proposed a cap no higher than 12 cents. Nonetheless, after heavy lobbying from banks the Federal Reserve Board of Governors eventually settled on 21 cents plus 0.05 percent of the transaction for fraud recovery and allowed another 1 cent for fraud prevention in most cases. The cap, which applies only to financial institutions with $10 billion or more in assets, took effect in 2011 and totals about 24 cents on a typical debit card transaction.

NRF is the world’s largest retail trade association, representing discount and department stores, home goods and specialty stores, Main Street merchants, grocers, wholesalers, chain restaurants and Internet retailers from the United States and more than 45 countries. Retail is the nation’s largest private sector employer, supporting one in four U.S. jobs – 42 million working Americans. Contributing $2.6 trillion to annual GDP, retail is a daily barometer for the nation’s economy. NRF’s This is Retail campaign highlights the industry’s opportunities for life-long careers, how retailers strengthen communities, and the critical role that retail plays in driving innovation. nrf.com

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What is Auth Code 51, declined?

A credit card processing response of Auth Code 51, is a decline for insufficient funds, the credit limit has been exceeded. What happens when the customer says, “there’s nothing wrong my Visa card, put it through again”? If put through again without a voice authorization, the merchant is at risk for chargeback of funds for invalid authorization.

Visa Product and Service Rules, 8.4.1.3 Original Credit Transactions – Prohibition against Clearing a Declined Transaction

An Originating Member must not send an Original Credit Clearing Transaction if it received a Decline Response to the corresponding Authorization Request.

Further information at page PSR-564, 11.1.16 Chargeback Reason Code 71 – Declined Authorization. NEW. Effective for Transactions completed on or after 15 April 2016,
A Transaction for which Authorization was obtained after a Decline Response
was received for the same purchase. This does not include an Authorization
Request that received a Pickup Response 04, 07, 41, or 43 or was submitted
more than 12 hours after the submission of the first Authorization Request.

This period is known as the black hole or dark period. For the first 12 hours after a decline, merchants should not attempt to process the same retail transaction. The reality is a consumer could simply walk away and go back to another cashier and try again. Some cloud based payment gateways will enable merchants to choose to prohibit multiple attempts in the black hole period.

Disclaimer: The rules of card acceptance are very complex. Merchants should read the manual for complete details regarding card acceptance for your business type.

Retailers Ask FTC to Investigate Credit Card Industry’s PCI Security Group for Antitrust Concerns

WASHINGTON – The National Retail Federation today announced that it has asked the Federal Trade Commission to conduct an investigation into an organization founded by the credit card industry that sets data security standards, saying the group’s controversial practices raise antitrust concerns.

“We urge the FTC not to rely on PCI DSS for any purpose, particularly not as an example of industry best practices nor as a benchmark in determining what may constitute responsible data security standards in the payment system or any other sector,” NRF Senior Vice President and General Counsel Mallory Duncan said in a letter to FTC Chairwoman Edith Ramirez and other commission members.

The Payment Card Industry Security Standards Council is “a proprietary organization formed and controlled by a single industry sector – the major credit card networks” and “fails to meet any of the principles adopted by the federal government for voluntary standard-setting organizations,” Duncan said. “We believe you will conclude PCI itself is an inappropriate exercise of market power by the dominant U.S. payment card networks and PCI should not continue setting data security standards through its current processes.”

NRF’s request comes as the FTC is conducting an inquiry into how third-party companies perform assessments of PCI compliance by retailers and other businesses that accept credit cards. NRF understands that the FTC is also considering PCI requirements as an example of industry best practices.

The PCI council was formed in 2006 by the major credit card companies – Visa, MasterCard, American Express, Discover and JCB. It imposes its rules on millions of U.S. businesses but continues to be governed by an executive committee made up of representatives of only those five companies.

In a 19-page white paper submitted to the FTC, NRF said the card companies use their market power to “unfairly leverage their brands and proprietary technology through webs of closely controlled interdependent bodies and compliance regimes” including the council. While portrayed as voluntary, the Payment Card Industry Data Security Standard requirements set by the council are “forced upon businesses that cannot refuse to accept credit and debit cards.”

The council’s practices “raise antitrust concerns” for a number of reasons, including “general antitrust dangers when competitors collaborate on setting market standards” and “more targeted concerns insofar as they allow the networks to leverage their proprietary technology,” the paper said.

Among other concerns, PCI requirements act as “as an anticompetitive barrier to innovation” because they “exhaust” funds and other resources retailers have available for data security, the paper said.

NRF asked that the FTC investigate the council’s practices in general and particularly their impact on competition. The FTC should also reject government use of PCI standards as any benchmark for data security, and instead work with “legitimate U.S. standard setting bodies” such as the American National Standards Institute, NRF said.

NRF is the world’s largest retail trade association, representing discount and department stores, home goods and specialty stores, Main Street merchants, grocers, wholesalers, chain restaurants and Internet retailers from the United States and more than 45 countries. Retail is the nation’s largest private sector employer, supporting one in four U.S. jobs – 42 million working Americans. Contributing $2.6 trillion to annual GDP, retail is a daily barometer for the nation’s economy. NRF’s This is Retail campaign highlights the industry’s opportunities for life-long careers, how retailers strengthen communities, and the critical role that retail plays in driving innovation. NRF.com

Distributor EMV Credit Card Terminals – Profit busters, profit boosters

Distributors have special needs for retail credit card processing to maximize profits and mitigate risk. Here we identify credit card terminals that are certain fall short on delivering in an EMV environment. The two most critical retail needs are requiring customers to comply with the highest security supported, and supporting level III processing. Additionally, P2PE, encrypting at the terminal head, is important for a security and compliance.

Only cloud payment solutions have the potential to meet the primary distributor retail processing needs.  This precludes all First Data terminals, one of the most popular brands distributed, and similar devices. DISCLAIMER: comments are specifically regarding business to business needs, not all retail industry needs, and are not in any way intended to imply anything negative about the terminals.

The terminals below DO NOT meet the two most critical distributor needs to maximize profits.

verifone vx520 emv terminal

Verifone vx520

Clover Mini by First Data

Clover Mini by First Data

First Data FD35 EMV pin pad terminal

First Data FD35 EMV PinPad, attaches to a variety of FD terminals.

Ingenico iCT250 emv capable countertop terminal.

Ingenico iCT250 emv capable countertop terminal.

magtek mini card swiper

Magtek mini card swiper.

The terminals below have the POTENTIAL meet the two most critical distributor needs to maximize profits. Special certifications and payment gateway logic is required.

ingenico isc250 signature capture terminal

Ingenico isc250 EMV

 

verifone MX915 EMV terminal

Verifone MX915 EMV chip terminal

Fraud liability review for MasterCard, American Express, and Discover (credit and debit)

  • If the card is chip & sign, and the terminal is EMV only, the card issuer is liable
  • If the card is chip & pin, and the terminal is EMV without pin, or pin debit without EMV, the merchant is liable
  • If the card is chip & pin, and the terminal is EMV with pin, the issuer is liable
  • If the terminal supports EMV & pin, but the customer uses chip & sign, the merchant is liable. Acquirers generally support chip and pin bypass to chip and signature. Merchants should only use solutions that require the highest security on every transaction, including prohibiting customer bypass.
  • If the terminal supports EMV & pin, but the customer does chip & sign, the merchant is liable.

Merchants should only use solutions that require the highest security on every transaction, including prohibiting customer bypass.

If you want to enhance your customer experience, make a change that also maximizes profits too.

Christine Speedy, CenPOS global sales and integrated solutions reseller, 954-942-0483. CenPOS is a merchant-centric, end-to-end payments engine that drives enterprise-class solutions for businesses, saving them time and money, while improving their customer engagement. CenPOS? secure, cloud-based solution optimizes acceptance for all payment types across multiple channels without disrupting merchant banking relationships. Keep your processor, upgrade your technology! Quick and easy to implement with no long term contract.

Stopping Online Credit Card Testers

Online credit card testing by fraudsters can dramatically drive up payment gateway fees.  Historically, card not present financial fraud grows exponentially in countries after implementing EMV chip card processing, as thieves seek the weakest link for fake credit card purchases. Thieves use software to rapidly send cardholder data to payment web sites to verify if stolen cards are good, card testing, and since merchants pay a per transaction fee, regardless of approval, the financial impact can be devastating.

Companies with online pay pages are at increased risk. Since October 2015, online fraud attacks were up 11% 2015 Q4 Vs Q3, and up 215 percent from 2015 Q1. 83% of attacks involved botnets. Source: The Global Fraud Attack Index™, a PYMNTS/Forter collaboration. The preferred web pay pages have no login required, and provide detailed decline response reasons. I’m often asked by others in the industry to provide the latter, and for the same reason as for retail, it’s better than no one knows the reason for the decline. If you inform a criminal the expiration date is no good, they just need to figure out the right one.

PREVENTING ONLINE CARD TESTING

A layered approach is required to stop card testers since no single solution will stop fraudsters. Generally, the harder you make it, the more likely they will seek a path of less resistance.

  • Block known fraudulent incoming IP addresses. The bad guys also use hostile proxy servers, with dynamically changing IP addresses every authorization attempt, but this is still a first step everyone should employ.

For additional assistance, please contact us. I won’t make it easier for criminals by identifying all the tools here in the blog!