CardinalCommerce Wins Ohio Venture Association 2016 Venture of the Year Award

CardinalCommerce, a global leader in enabling authenticated payment transactions in the card-not-present payments industry, announced the company won the Ohio Venture Association 2016 Venture of the Year Award presented in Cleveland on June 9.

CardinalCommerce, a global leader in enabling authenticated payment transactions in the card-not-present payments industry, announced the company won the Ohio Venture Association 2016 Venture of the Year Award presented in Cleveland on June 9.

The Ohio Venture Association is a network of northeast Ohio business professionals dedicated to providing an atmosphere encouraging the exchange of ideas on entrepreneurship. The winning venture, selected by the Board of Trustees of the Ohio Venture Association, highlights successful entrepreneurial activity in Ohio.

Nominees included any company that has closed at least one round of professional capital during the previous calendar year or successfully exited via buyout or IPO. Cardinal was acquired by Visa earlier this year to help Visa’s clients and merchant partners accelerate digital commerce. The company continues to operate and serve all of its clients as a wholly-owned subsidiary of Visa, and its authentication platform will continue to support a broad range of payment brands and partners across the industry.

“We are both proud and humbled that the Ohio Venture Association chose Cardinal for this award,” said Tim Sherwin, co-founder and CEO. “Our team is proud to be recognized for our dedication to fostering business growth in the community in which we operate.”

About CardinalCommerce
CardinalCommerce is a global leader in enabling authenticated payment transactions in the card-not-present payments industry. Through One Connection to the proprietary Cardinal SafeCloud, the company enables friction-free, technology-neutral authentication and alternative payment services (including digital wallets and mobile commerce services). Cardinal services, partners with and complements most providers in the marketplace to deliver their One Connection solution to secure transactions. In accommodating this growing number of payment brands and methods, Cardinal’s platforms serve as universal switches, supporting virtually all merchant platforms, wallets, legacy processing systems and authentication methodologies.

CardinalCommerce is a wholly-owned subsidiary of Visa, and is headquartered in Cleveland, Ohio. Cardinal services a worldwide Customer base from facilities in the United States, Europe and Africa. For more information, visit http://www.cardinalcommerce.com.

VISA FRAUD DISPUTE RULES CHANGES IMPACT CARD NOT PRESENT

April 5, 2017—This alert contains critical information regarding new and revised Visa card acceptance rules effective now and coming in the future for merchants. Business to business companies may be at higher risk of associated chargeback losses or declines due to the average size of order. Effective April 22, 2017, Revisions have been made to split the “Other Fraud” Dispute condition under Enhanced Dispute Resolution into separate conditions for Card-Present and Card-Absent Transactions, and to incorporate changes to the payment flow related to Disputes.

Christine’s Analysis: Merchants need to support both EMV chip for Card-Present and Verified by Visa for card not present. Verified by Visa is their brand for 3-D Secure, a global security protocol for cardholder authentication across all card brands. For example, a  cardholder might be asked to enter a PIN number or answer some other type of authentication question. Cardholder authentication for Card-Absent Transactions shifts liability for “it wasn’t me” disputes to the issuer. This card-absent cardholder authentication process requires cardholders self-initiate payments, eliminating collecting card numbers via phone or paper credit card authorization forms. Merchants are rewarded for using cardholder authentication with reduced interchange rates and increased approvals.

Christine’s TIP: Per Visa rule 5.4.2.5, a US merchant or its agent must not Request the Card Verification Value 2 data on any paper Order Form. Replace paper forms with digital, PCI Compliant forms and online payment solutions with cardholder authentication ASAP.

Online payment solutions include a hosted pay page like the one shown below.

hosted paypage online payments

A hosted pay page empowers customers to make secure payments online using a 3rd party provider (Payment Gateway also known as a Payment Facilitator.)

Other solutions include pushing out payment requests, such as via a text or email. electronic invoice presentment and payment eippWith new and revised rules impacting the entire payment ecosystem including issuer, acquirer, gateway, merchant, and potentially other software like ERP’s and ecommerce shopping carts, merchants should verify all parts their payment ecosystem supports them. Desktop terminals are not capable of supporting all the rules for card absent needs; a cloud-based payment gateway is required whether non-integrated, or integrated ecommerce shopping cart, ERP or other software.

Does your online payment solution support Verified by Visa, or do you need a solution? Contact Christine Speedy at 954-942-0483 for a fast and easy solution, compatible with your existing credit card processor.