Category Archives: level 3 processing

Wholesale Distribution Industry Profits Impacted by Payment Processing Partners

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Popular Industry Association Business Service Partners Fail To Keep Up With Changing Payment Needs

December 7, 2015–  Wholesale distributors may rely on association negotiated payment processing for reduced rates, but associations are admittedly not payment experts. In fact, other than comparing rates on paper, that lack of expertise and or lack of desire to make a change, could result in compressed profits as we head into 2016 and beyond. EMV chip card acceptance affects both retail and card present businesses.

“The EMV chip card terminal directly impacts interchange rate qualification, and none of the most popular terminals recommended today meet critical wholesale distributor requirements,” says Christine Speedy, B2B payments expert.

Why? Managing the entire payment process is crucial to impact the biggest component of fees – card interchange.  Interchange rates are non-negotiable, but they can be influenced. There are hundreds of fees that can be tacked on based on each transaction type. Due to complexities, distributors must have an intelligent solution to manage the payment process and ensure compliance with all the rules.

PURCHASING CARDS

To qualify for the lowest interchange rates, transactions must meet all the rules for the specific card and transaction method. For distributors, processing level III data for Corporate, Purchasing, and Business cards is critical. Their card use is growing and savings of 90 basis points or more for some cards is an attractive margin difference worth achieving.

mastercard rates level-lll

Sample interchange rates for the same credit card transaction; Failing to follow rules results in costly extra fees.

Countertop terminals like the popular First Data FD Series, Verifone VX series, or Ingenico iCT series, with downloaded programming, cannot support level III. The US EMV ecosystem requires a web-based payment gateway with EMV terminal and level III retail certification. For example, CenPOS has certified the Verifone MX915 to First Data, Chase Paymentech and Tsys, the latter which enables use with most processors. Merchants can use CenPOS via a web browser virtually instantly or an integrated application.

EMV COMPLIANCE DATES

While EMV is not a mandate, effective October 1, the party that does not support EMV (short for Europay, MasterCard, Visa) chip card acceptance is liable for counterfeit card, and sometimes lost or stolen card transactions. Because card issuers previously absorbed most of these losses without any notification to the merchant, businesses can expect losses if action is not taken. Additionally, non-EMV compliance fees have already been announced with at least one provider, NPC, implementing them starting January 1, 2016.

CARD NOT PRESENT

Many distributors primarily accept payments via other methods, including card not present (CNP) credit card. With CNP fraud already climbing for wholesalers, it’s only going to get worse. Implementing 3-D Secure (Vbyv / Verified by Visa and others) shifts some fraud liability from the merchant to the issuer. This service is available only via certain gateways and can only be used when the customer pays online via a shopping cart, einvoice, or paypage. Distributors may need to change their payment methods to maximize protection against fraud.

RECOMMENDATION

Wholesale distributors need to partner with a payments expert to mitigate risk as well as manage interchange rate qualification. Selecting vendors based on new criteria can increase profits virtually overnight.

Christine Speedy, CenPOS global sales and integrated solutions reseller, 954-942-0483. CenPOS is a merchant-centric, end-to-end payments engine that drives enterprise-class solutions for businesses, saving them time and money, while improving their customer engagement. CenPOS? secure, cloud-based solution optimizes acceptance for all payment types across multiple channels without disrupting the merchant?s banking relationships.

Magento B2B Payment Gateway Developer Selection – CenPOS vs Authorize.net vs

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Which is the best payment gateway for Magento developers B2B clients?

The answer lies in Magento top user concerns, which are security & PCI Compliance, cost, customer experience and flexibility with other systems including ERP and accounting.

Security and PCI Compliance: PCI should be a non-issue as any payment gateway being suggested for a B2B company should be level 1 PCI Compliant. However, developers can help merchants reduce PCI Compliance burden by partnering with a B2B payment gateway specialist who can recommend payment gateway solutions compatible with all business needs, not just Magento. For example, does the business also send invoices from an ERP? Do salesmen or credit managers get credit card numbers via fax or phone? Magento developers are not experts in payments and cannot be expected to ask the right questions to help solve unrelated compliance problems.

Internal and external fraud protection are critical. At a minimum, the payment gateway must support 3-D Secure, including Verified by Visa and MasterCard SecureCode to shift liability for certain types of fraud from merchant to card issuer.

Payment Gateway Cost: The worst mistake is recommending or selection a payment gateway based on per transaction cost. The payment gateway plays a critical role in interchange rate qualification, which comprises over 95% of merchant fees. Gateway capabilities, and lack thereof, can literally double the cost of credit card acceptance for B2B. The most important base criteria is it must support Level 3 processing. There are many nuances to qualifying transactions correctly, that most credit card processor salesmen don’t understand, so there’s little expectation a developer would have the global financial expertise to recommend the best choice.

Treasury Management: Where are your customers? Where are your offices? What currency do you want to collect and bill in? Authorize.net has virtually nothing to help manage cross-border sales. CenPOS has a multitude of treasury solutions that can be customized.

For example, a company bills everything from the US, but also has operations in Canada and the European Union. Authorize.net will process every transaction in USD. The company pays cross-border fees on foreign issued cards, which now exceed 1% in some cases, and then pays again to repatriate revenue back to the EU or Canadian operations. CenPOS automatically identifies and processes the transaction in the local issuer currency, avoiding costly cross-border fees and more expensive US interchange rates, and deposits in the regional account. It does this seamlessly with no special developer programming.

Customer Experience: Will the gateway enhance or detract? In most cases, there’s very little difference in the checkout experience, but for B2B, there’s a bigger picture. What if the customer buys via multiple channels? Sharing tokens across multiple channels, including for emailed invoices may be important. A holistic look at all sales channels and payment methods is essential, but it’s not a good use of a developers time, thus deferring to payment expert will yield a better ROI for developer and better result for the business.

Flexibility: Payment acceptance types, global availability, omnichannel integrations, flexibility and scalability are all factors in choosing not only the best B2B payment gateway for Magento, but also for the entire organization. For example, if there’s also a retail component, US businesses also need an EMV solution that supports level 3 processing for retail. If the distributor is global, how many countries is the gateway available in?

Back Office Efficiency: If you’ve ever done research in Authorize.net reports, and then in CenPOS, you’ll appreciate the massive difference between download and search vs dynamic drill down within CenPOS online reports. CenPOS reports were designed with input from today’s businesses, not those of over a decade ago. Too many differences to mention here.

There’s a plethora of misinformation across multiple industries ranging from consultants to developers. Defaulting to Authorize.net or Payflow Pro because they’re two of the oldest payment gateways, is an injustice to the end user. Payment gateway selection plays a crucial role in business profits, security and efficiency. By partnering with a payments expert, clients are provided the best solution, and Magento developers can grow revenues with specialty implementation and add-on services the expert recommends.  

“I have some knowledge of Magento, including as a developer in it’s early years, but I’m not a Magento expert,” says Christine Speedy, owner of 3D Merchant Services and B2B payment gateway expert. “Likewise, there are great B2B Magento developers, that are not payment gateway experts. By partnering, we can offer businesses more appropriate solutions to maximize profits and security, while also mutually benefiting. “

4 Credit Card Processing Tips for Consultants & Accountants

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profits Following several years of regulatory and technology credit card processing changes, 2015 has been another big year of changes. As we close out 2015, what are you advising clients to maximize profits? Every consultant to distributors, especially for building materials, including lumber and millwork, electrical, marble & stone, and plumbing supply, needs to update their merchant services knowledge. These businesses tend to have both a retail and a ‘to the trade’ component, making old solutions potentially outdated, risky, and costly.

  1. EMV liability shift October 2015, shifted liability for counterfeit card, and sometimes lost and stolen card, transaction losses from the issuer to the merchant, if the merchant does not support EMV chip card acceptance. Since businesses never saw this fraud, the financial risk is unknown, but guesses put it in the 1-2% of sales range. The first acquirer (Vantiv) announced penalties effective January 1 if a retail operation does not support EMV chip card transactions. These fees will grow throughout the payment chain in 2016, and be passed down to the merchant. If profit margins are important, EMV compliance is not optional. Between growth in credit card fraud losses and new penalties, distributors need to make the change ASAP.
  2. EMV terminal selection. Retail Distributors fall into two categories: Those who use countertop terminals, and those who use anything else, including mag swipe reader or signature capture terminal. Only the latter are even capable of supporting level 3 data, critical for qualifying for level 3 interchange rates, which makes up more than 95% of credit card processing, or merchant, fees. Yet, the vast majority of recommended EMV solutions are incapable of level 3, and or there is no certification for it. While updating, add NFC for ApplePay and newer payment methods, and P2PE, which encrypts at the terminal head, further mitigating data breach risk.  The best EMV terminal selection for distributors may reduce merchant fees an average of 32% and mitigate data breach risk. Conversely, the wrong choice will directly reduce profit margins. 
  3. PCI Compliance. Internal and external data breaches are a serious growing problem (Lowes and Home Depot both admitted), and best practices are being shared among peers that are ‘risky’ at best. Top areas of concern are paper credit card authorization forms and electronically storing card data (without certified compliant tokenization such as a payment gateway). Both should be eliminated. Online pay pages and other technology solutions have negated the need for employees to ever have access to credit card data, not even for a minute. Has your own company eliminated them?
  4. Quickbooks. For operations that used Intuit Merchant Services because there was no other integrated choice, that’s no longer an issue. Third party integrations empower businesses to use any acquirer. Look for one that supports all payment methods needed (ACH, check, wire, credit card etc). If processing more than $500k annually, fees may drop up to 50%.

CHRISTINE’S RECOMMENDATIONS FOR CLIENT ADVICE TO DISTRIBUTORS:

  • Implement EMV ASAP to avoid penalties and fraud losses.
  • Only implement an EMV solution certified for level 3 processing to maximize profit margins.
  • Get PCI 3.0 Compliant to mitigate risk of financial losses from a data breach- Replace all practices that include credit card access by any employee, even for a minute, with a technology solution.
  • Replace Intuit Merchant Services to maximize profit margins.

Note: this advice is applicable to any business that has a customer base which includes some business to business and retail, even if retail is a small part of the overall payment types accepted.

Building Supply Industry Profits Impacted by EMV chip card terminals

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EMV terminal selection directly impacts interchange rate qualification, the bulk of credit card processing fees.

November 4, 2015– EMV, short for Europay, MasterCard,Visa, chip card terminals are in high demand, short supply, and most likely an unwelcome expense. Building material suppliers go to great lengths to negotiate with their payment processors for reduced rates, but this approach only impacts a fraction of costs. There is much bigger value is managing the entire payment process to affect the biggest component of fees – card interchange. The EMV terminal implemented will directly impact interchange rate qualification, and none of the most popular terminals recommended today meet critical lumber and building supply requirements.

Interchange rates are non-negotiable, but they can be influenced. There are hundreds of fees that can be tacked on based on each transaction type. Due to complexities, building material suppliers must have an intelligent solution to manage the payment process and ensure compliance with all the rules.

PURCHASING CARDS

To qualify for the lowest interchange rates, transactions must meet all the rules for the specific card and transaction method. For building material suppliers business to business (B2B), processing level III data for Corporate, Purchasing, and Business cards is critical. Their card use is growing and savings of 90 basis points or more for some cards is an attractive margin difference worth achieving.

mastercard rates level-lll

Sample interchange rates for the same credit card transaction; Failing to follow rules results in costly extra fees.

Countertop terminals like the popular First Data FD Series, Verifone VX series, or Ingenico iCT series, with downloaded programming, cannot support level III. The US EMV ecosystem requires a web-based payment gateway with EMV terminal and level III retail certification. For example, CenPOS has certified the Verifone MX915 to First Data, Chase Paymentech and Tsys, the latter which enables use with most processors. Merchants can use CenPOS via a web browser virtually instantly or an integrated application.

EMV COMPLIANCE DATES

While EMV is not a mandate, effective October 1, the party that does not support EMV (short for Europay, MasterCard, Visa) chip card acceptance is liable for counterfeit card, and sometimes lost or stolen card transactions. Because card issuers previously absorbed most of these losses without any notification to the merchant, businesses can expect losses if action is not taken. Additionally, non-EMV compliance fees have already been announced by at least one provider, NPC, starting January 1, 2016.

Christine Speedy, CenPOS global sales and integrated solutions reseller, 954-942-0483. CenPOS is a merchant-centric, end-to-end payments engine that drives enterprise-class solutions for businesses, saving them time and money, while improving their customer engagement. CenPOS? secure, cloud-based solution optimizes acceptance for all payment types across multiple channels without disrupting the merchant?s banking relationships.

Credit Card Processing and EMV For Business to Business

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Are business to business merchants being steered to expensive EMV credit card processing solutions? Yes. Too many banks, acquirers and software companies have limited EMV terminal solutions, and none of them are the best solution for business to business (b2b) companies that have a retail component.

Critical Credit Card Processing Needs for Business to Business

  1. Level 3 processing to reduce merchant fees. level 3 interchange rates
  2. Card not present risk mitigation for key entered and online payments, including securing card data collection, and preventing fraud.
  3. Token billing to securely store card data for variable recurring billing.
  4. Flexibility to collect payments from multiple sources and multiple payment types.

Common B2B EMV terminal solutions

There are two types of terminals. The most common type has software loaded on the terminal. For example, the Verifone VX520 with Vx820 EMV & NFC pinpad.

Verifone VX520 VX805 EMV terminal

Verifone VX520 with VX805 EMV terminal

The second type requires an internet connection to a payment gateway. The gateway  manages the terminal, which is essentially a slave to the gateway.

ingenico isc250 signature capture terminal

ingenico isc250 touch signature capture terminal with EMV and NFC.

The first option above doesn’t meet any of the critical B2B needs, yet is the most common solution offered to every company, without regard to business type. The second option is capable of meeting critical B2B needs, but only if the payment gateway supports them.  The only payment gateway with EMV certified terminal and level III processing retail certification is CenPOS. CenPOS is a merchant-centric, end-to-end payments engine that drives enterprise-class solutions for businesses, saving them time and money, while improving their customer engagement. CenPOS’s secure, cloud-based solution optimizes acceptance for all payment types across multiple channels without disrupting the merchant’s banking relationships. 3D Merchant Services is an authorized CenPOS reseller.

Business to business merchants with a retail business element are advised to consult with a payments expert who offers level III processing for retail. The rest doesn’t matter if this need cannot be met, so it’s an easy way to differentiate those who are selling whatever they have to offer and those who are solving problems to make your business more profitable.